The day has finally come! SoFi Plus—our new premium membership that unlocks the best rates, rewards, and discounts across SoFi—is now available to all members. All you need to do to unlock Plus for $0 is set up direct deposit to SoFi Checking and Savings. What’s included with Plus? SoFi [...]
With the holidays coming up and inflation still hitting wallets hard, SoFi is continuing to raise our rates to ensure our members always get the most for their hard-earned money. SoFi is raising our APY (yes, again!) to 3.00%¹, 14x the national average savings account rate², on all savings balances [...]
Welcome to the SoFi Product Drop — our regular series where we dive into new features and updates from across our platform designed to improve your experience. SoFi is constantly working to make every product work harder for you and work better together. Check out what’s new for you from [...]
Get your money, members: SoFi Checking & Savings is raising the APY for all members. Members with direct deposit will now earn 2.50% APY¹ on their balances, 62 times² the current national average. For members without direct deposit, all balances will now earn 1.20%, 30 times³ the national average. SoFi [...]
SoFi Members, rejoice: SoFi Plus is here to make your money work harder for you! Over the coming weeks, SoFi will be rolling out SoFi Plus to all eligible members to provide a full package of perks across our suite of products, including our highest APY¹, extra cash back rewards², [...]
State of the Industry Right now the metaverse is experiencing some growing pains. While the digital world of avatars and augmented reality carries a good deal of intrigue, the broader tech sector is struggling at present. This is largely driven by the rising-rate environment and the market’s diminished appetite for [...]
Making Massage Guns Therabody was founded in 2008, after Dr. Jason Wersland suffered a traumatic motorcycle accident. While struggling with different ways to overcome the pain he discovered, percussive therapy made a huge difference. His company Therabody produces Theragun, a percussive massage gun that stimulates blood flow and healing. Now [...]
Tip Via App New Jersey-based Wyndham Hotels & Resorts (WH) is rolling out a digital tipping option for the owners of more than 6,500 hotels in the US and Canada. The move aims to solve a modern problem, being that many people increasingly don’t carry cash while traveling. But what [...]
Cash or Card? Did you know that using a credit card when you check out is actually a premium service? Merchants like Walmart (WMT) and Target (TGT) have to pay companies like Visa (V) and Mastercard (MA) for processing — and they pay a lot. US merchants paid a total [...]
How Would You Like that Cooked? The Fed’s move to increase the Fed Funds Rate (FFR) by another 75 basis points to an upper bound of 3.25% was widely anticipated and what the chef (or market) suggested. Their quarterly summary of economic projections is what moved markets, due to the [...]
